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VIDA, Powered by Hero, the emerging mobility brand of Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, is making its presence felt on the global stage. VIDA V1, the brand’s first electric vehicle (EV), made its global debut on Tuesday at the Hero World Challenge, an invitation only PGA TOUR tournament hosted by legendary golfer Tiger Woods at The Albany in the Bahamas. Dr. Pawan Munjal, Chairman and CEO, Hero MotoCorp, said, &l...
Hero MotoCorp makes dreams come true with Freedom on Wheels
Chitra Zutshi, Deputy Manager at Hero MotoCorp has been paraplegic since birth. And, she has dreamt of owning and riding a Harley-Davidson motorcycle, against all odds, for at least as long. It was this dream that led Chitra to enter the “World’s Best Job” contest that Hero MotoCorp launched in October 2022, for a brand manager’s position in its Harley-Davidson Business Unit as the ultimate prize. Chitra’s never-say-die spirit ensured that she mad...
